Archives for business development consultants

Business Advice Hampshire

We are pleased to announce the introduction of a new top quality marketing, sales and business growth programme called – RESULTS.

The RESULTS Programme starts on 22nd January and runs for 12 months.  The objective of the programme is to help small business owners to grow their business 25% to 100% by the end of the 12 months.

For further details go to RESULTS Programme.

Business Advice for Small Businesses

How to close the gap between where you are in 2017 and where you want to be in 2018…

If you want to do better in 2018 than you did in 2017 then there is only one way. You have got to ‘Raise your Game’.

I have been helping small businesses like yours to ‘raise their game’ for over 28 years. In that time I have helped 1,000’s of businesses, in 100’s of industries to make £1,000,000’s and I would be very pleased to do the same for you by becoming your RESULTS Coach.

Let’s face it everyone needs a coach, someone to push you to the next level!

I will help you to become more focused, and accountable, helping you to achieve the consistent results you want.

My goals are to coach start-ups to get them to their first £1 million and to get established businesses who turn over a £million+ to get to £10 million.

Take the first step to closing the gap between where you are and where you want to be…

Book your free ‘Business Results meeting’. You have got nothing to lose!

Call 01256 242 272 to book your free meeting:

Hampshire Business Advice – Improving the Numbers

Video No.2 – Improving the numbers

In the video below I talk about the power of improving the numbers.  This question is what numbers are you going to focus on improving:

Number like:

  1. The number enquiries that you get
  2. The number of people who visit your website per month?
  3. The number of people who buy as a result of visiting your website
  4. Your email open rate
  5. The number of networking events you attend etc.

Watch this video, then decide what are you going to do.  Want my help?  Call me on 01256 242 272.

What is the one change you can make to get more sales fast?

Steve Mills - Marketing AdviceWhat is the one change you can make to get more sales fast?

Answer: Change the words that you use.

Trying to write the copy that will go on our websites, emails, letters, brochures, blogs and others sales copy it difficult because we don’t know exactly what will work to convince people to give us their money in exchange for our products and services.

By changing the words in a headline, sub headline or general copy, I have literally increased email open rates, sales conversions, upsells, and much more – instantly. My biggest success was turning an advert that was not working into one that created 2 sales each of over £2,000,000 by changing the headline and it took me less than ten minutes to do it. The right words can really make a big difference.

I have increased my and my client’s conversions by 25%, 40%, even doubled the response rate – by changing the copy I used in my marketing. And I’ve done this over and over again.

So, if you’re getting ready to launch your new product, or service, or a new website, or even if you are starting a new business, and you’re stuck trying to work out what to say to get people to buy from you, then call us now on 01256 242 272.

Business Advice – Let me ask you a question…

Marketing Training Hampshire Venue

Business Advice – Let me ask you a question…

Is your current level of skill good enough to get you to where you want your business to go?

I am assuming that you want your business to grow and that you run a business!

Let’s consider that you currently run a business that turns over £1,000,000 and you want to get to £10,000,000 (the numbers don’t really matter, but you want significant growth).

What is your current level of:

  • Sales expertise
  • Marketing expertise
  • Financial expertise
  • Leadership
  • HR
  • People management
  • Customer care
  • etc

Is your level of skills and knowledge really good enough?

From a marketing perspective are you good enough at:

  1. Website marketing
  2. Social media
  3. PPC Advertising on Google, Facebook, YouTube and LinkedIn (not to mention re-marketing)
  4. Referral marketing
  5. Exhibiting
  6. SEO
  7. Email marketing
  8. etc.

If you are really committed to doing what is required to grow your business, then surely it makes obvious sense to improve your knowledge and skills in the very things that are going to help you to do so.

Step 1 – Book a CEO Strategy session – click here

10 ways to improve your sales conversion rates

10 ways to improve your sales conversion rates

If you convert five out of ten leads. Does a 50% success rate mean you are wasting half of your marketing budget? Of course not, but maybe some sales training could boost your rate to 60% – and that would up your turnover by 20%!

Meantime here are a few ideas that may prove useful

  1. Get yourself into the proper frame of mind. You can’t expect to do a good job if you are still fuming about the idiot who cut you up on your way to the appointment. Let go of the day’s frustrations and concentrate on the customer.
  2. Find some common ground. Sometimes this means talking about (or letting the customer talk about) last night’s football or the awful state of the country before getting down to business. Just don’t let it get out of hand!
  3. Clearly, identify the customer’s need. It’s a cliché but don’t try to sell the drill bit – sell the hole!
  4. Use their words, not yours. Sometimes we get carried away with our own clever jargon. If the customer wants ‘plenty of loft space’, don’t turn it into ’30 square metres of unobtrusive storage solution’.
  5. Paint attractive word pictures. Ask the customer to ‘imagine yourself driving through the countryside in your new convertible on a sunny day’.
  6. Use positive reinforcement. When the customer himself talks about the benefits of ownership, don’t be tempted to add lots more features – (s)he knows what (s)he wants. So just agree and ask for the order.
  7. Put yourself in their shoes. Try to see things from the customer’s viewpoint; ask yourself, ‘Would I buy it from me?’ If you can’t convince yourself …
  8. When they suggest a feature they want, ask questions. ‘Why is that important to you?’ The more you ask, the more you will understand what they are looking for and the better you will be able to match your product to their requirements.
  9. Always be credible. Don’t make outrageous claims. Most customers can spot them and the ones that don’t come back looking for refunds when they discover the truth.
  10. Be prepared to say no if you believe they are making a mistake. It’s awfully hard to turn down a sale but they will thank you and probably become your most loyal customer in the future.

What an inspiration…

What an inspiration…

A terminal cancer patient who like me is a Sheffield Wednesday supporter has been told he has just months to live has conquered Mount Everest.

Ian Toothill said he believes he is the first cancer patient to scale the world’s highest mountain.

The Sheffield Wednesday FC fan planted a flag of rivals Sheffield United at the summit for charity.

The 47-year-old personal trainer, who reached the summit on Monday, has raised almost £31,500 for Macmillan Cancer.

Click here for full details – http://www.bbc.co.uk/news/uk-england-40172258

Respect!

Development of Business Skills

Marketing Training

Development of Business Skills…

I had a great day yesterday in the offices of Dan Bradbury.

It was great to spend the day away from the office working on the business and getting the opinion of someone outside of the business.  I think everyone should do this from time to time.

During the day we discussed the development of ‘business skills’.  The truth is that 99% of business owners have weaknesses in their business skills (including myself) and we need to identify and improve these skills.

 

These skills could include:

  • Leadership
  • Financial clarity
  • Marketing (or as we call it – lead generation)
  • Sales  (or as we call it – lead conversion)
  • Strategic planning
  • People management
  • Recruitment
  • HR
  • Health and safety

Or any number of other skills that you need to own and to manage a successful business.

The key is that as business owners we need to develop those skills, and if we don’t the lack of skill in any one of those areas can ‘bite us in the bum’ just at the wrong time and end our business.

You cannot be serious

Unless you watch this video by Jim Rohn.

Jim provides lot’s of outstanding, yet simple ideas that make a big difference.

 

LinkedIn Masterclass – Next workshop is on 14th December 2016

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