One of the problems with software is that we end up only using 25% of what the software can do for you because you don’t fully understand it.
This is often the case with LinkedIn. Most business owners, people with senior positions in business and the public sector are on LinkedIn, but they don’t understand how to use it, so end up using less than 25% of it. Most people don’t use more than four different ways to grow their business on LinkedIn and yet there are over 30 ways!
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