The most important part of your website
The most important part of a website is the home page and specifically the ‘above the fold part’, this is the bit your prospects can see before they scroll down.
The question is – Do you have one of those websites that has a big photo, or graphic at the top of the homepage of your website? Or perhaps you have one that rotates round, showing several nice pictures
This small indiscretion is costing you money every day – 365 days per year… The truth is that a big picture on your homepage looks nice – but is it effective in terms of Marketing and Sales?
The fact is that it reduces leads and sales. This type of graphic is very popular and also very costly. It often dominates the most important part of your website and whilst it looks good, it also costs you in lost sales.
Believe it or not – it’s a complete and utter waste of space!
This is just one of literally hundreds of essential Marketing facts that you will learn on my 12 month Marketing Masterclass, starting in July 2015.
For further details, click on the box below:
- How many leads are you currently creating on your website?
- What do you need to do in order to improve this number?
- What is the one action that you want someone to take when they visit your websites home page?
- What can you do to increase your ‘conversion rate optimisation’ of each page on your website?
Again these are just a few of the question we will be answering on the 12 monthy Marketing Masterclass Programme for small businesses starting in July 2015.