Transparency and Compliance
We will be transparent and truthful about our experience, expertise, results, credentials and abilities with our customers, followers, peers, media, and the greater public.
We will make clear descriptions of any product or service we are offering for sale, including pricepoints and any recurring billing, so that our customers always know what they are signing up for, purchasing, and receiving.
We will comply with the marketing guidelines of the CAN-SPAM Act in our electronic communications, including ensuring that recipients of our broadcast emails have opted-in to receive communications from us and that they have the option to unsubscribe or change their contact information at the bottom of all our emails.
We will comply with the marketing guidelines, including refraining from making false claims, income or results guarantees, or misleading testimonials, income claims, or financial statements; we will only make claims which we can substantiate and we will also clearly post and articulate earning disclaimers on any webpage or correspondence that references income opportunities.
We will disclose to our audience that we are an affiliate of a third party should we anticipate receiving an affiliate commission or referral compensation for recommending their products or services to our audience.
We will not offer professional, legal, financial, medical or other advice unless we are certified and able to do so under UK laws, and when necessary, we will refer our customers or followers to an appropriate certified professional advisor.
We will not promote any products, marketing campaigns, or services that (a) target children under the age of thirteen (13), (b) discriminate against others, (c) perpetuate hate or misinformation, (d) feature paid actors pretending to be a fictional customer or client, (e) utilise false scarcity techniques (for example, one that claims a limited number of products exist when it is not true, or that a promotion expires at a certain time when it does not).
Customer Service Excellence
We will seek to over deliver on our promises to our customers.
We will endeavor to understand our client and audience needs, problems, and ambitions in hopes of serving them with information that can help them achieve their goals.
We will provide customer support for all of our products and programs.
We will respect the privacy and confidential information of our clients and customers.
We will not participate in any forum or agreement that engages in illegal activity, marketplace collusion, or discrimination on the basis of age, race, creed, colour, sex, sexual orientation, national origin, religion, or any other factor.
We will honour our customer’s financial situations and not seek to persuade them into spending money that they do not have or that could lead to their financial ruin.
We will post contact information on all of our sales pages and in all of the receipts/confirmations that our customers receive, so that they can always find a way to easily contact our office.
We will honour and engage our peers in the industry with respect and professionalism.
We will cite sources and give credit to others when we quote them in any format, and we will not misrepresent others’ works as our own.
We will not misuse the name or likeness of others in the industry to create false associations of credibility.
We will pursue our profession, build our brand, and seek continuing education at the highest levels of excellence and refrain from practices that will discredit the community and industry.
We will seek to leave a legacy of strong customer service, and focus our career on offering distinct and valuable information that helps others improve their lives.