Social Media Training

Why you should outsource – Outsourcing your social media to us

Outsourcing your social media to us will ensure you have a professionally managed social media campaign at a great price point that will deliver you a solid return on investment

Why should you use our service when you can do it yourself?

  • We keep up with trends and technology
  • We understand hashtags, memes, mash-ups and microblogging – so you don’t have to
  • Keeping your social media feed active takes a lot of dedication
  • Logging into post 4 or 5 times per day, or even more if you use both Facebook and Twitter
  • Building your social channels takes time and patience
  • We are experts at social media
  • We will still be posting while you are working on building your business
  • We’ll still be posting when you are on holiday or off sick
  • We’ll still be posting when you are called out to an urgent meeting that runs on all day
  • It’s hard work to post four or five times each day with well thought out content
  • We are experts at it.

We schedule everything at least a week ahead in a very convenient control panel that allows you to review and edit your content, add your own posts and monitor your campaign statistics. Don’t worry you don’t ever have to use it if you don’t want to.

We profile your business to ensure the information we use is the perfect mix to promote you on social media.

  • We’ll also create unique images a few times per week and schedule them to go out via your control panel.
  • We try to keep it fun.
  • We’ll make sure your social media feeds are buzzing with activity that’s positive for your business all week, every week.
  • We’ll keep your pages looking good and add a layer of viral marketing into the mix.
  • Don’t forget that you can post too!
  • We highly encourage our clients to post as often as they like, with the things that we can’t.

Enhancing your trustworthiness Brand recognition and repeat exposure.  The main benefits of running a social media campaign are:

  • Your social media followers or browsers are in an environment that they are comfortable in.
  • It is the very best place for you to place your brand and have them take notice.
  • It is said of traditional advertising that a potential customer has to see your advertisement seven times before taking any action.
  • This is your opportunity to get your brand under their noses without being pushy.
  • Why you should outsource
  • Getting ahead of your competitors
  • Grow your marketing power
  • Do your competitors use social media?

Most of your competitors will probably not be doing a good job of embracing social media, so this is your chance to race ahead. If they are engaging well on the social networks then you must get involved or you risk being left behind and losing your audience to your competition.

Your potential customers or clients are engaging in social media personally, whether you like it or not. When they visit a website they expect to find a social media presence and may judge you if there isn’t one – or worse if they find one that hasn’t been updated for weeks or months. You don’t need followers, as our business profilers will include relevant hashtags that will get your brand into relevant conversations, however, as your followers increase your marketing power increases.

Your potential customers or clients are engaging in social media personally, whether you like it or not. When they visit a website they expect to find a social media presence and may judge you if there isn’t one – or worse if they find one that hasn’t been updated for weeks or months. You don’t need followers, as our business profilers will include relevant hashtags that will get your brand into relevant conversations, however, as your followers increase your marketing power increases.

Initially, the increased conversion rate on your website, your hashtagged tweets and the potential for your social media campaign to appear in Google results are all that you are interested in. Over time you’ll also gain a loyal following, who you can market to at any time – at zero additional cost! The more followers you have – the more people want to join in and get involved.

It’s the “crowd effect” – people always want to see what the crowd is interested in, and they join the crowd!  When people see you have a busy social network with hints and trivia relating to your chosen business field they will automatically associate it with authority. Your business will be seen as having increased credibility and specialist knowledge which, in turn, will also increase your sales conversion rates.

For further details click here.

Social Media Marketing for small businesses

Social Media MarketingWe’d like to give you a free business tool.

Over 80% of small businesses who use it say they couldn’t live without it.

THE PRUDENT MARKETING COMPANY SAVES YOU TIME.

Schedule social media posts in advance for a week/month etc.
Handles all your company’s social media interaction in one place, with a single login.
Ridiculously easy to use.

IT CREATES INCREDIBLE IMAGE POSTS

A picture paints a thousand words. The Prudent Social Media Tool creates high impact image posts with zero Photoshop experience.

IT FINDS YOU RELEVANT, ENGAGING CONTENT TO POST

Easy content finder. One click posts awesome videos, news, trending content, and much more…

IT IMPROVES AND MEASURES CAMPAIGN PERFORMANCE

Measure best performing content/hashtags.
Finds optimal times of day to post.
Easily reschedules most successful content.

REALLY. NO COST. WE KNOW YOU’LL LOVE IT.

We hope you’ll upgrade to our Pro version that has, even more, features (and a small monthly fee), but you get all these features free. Forever.

HERE’S THE TYPE OF FEEDBACK WE ARE GETTING:

“I got home this afternoon and have been posting things like crazy, IT’S SO EASY! I am going to send it out to all my friends. I wish you great luck on this, It’s a winner.”

IT’S AMAZING AND ITS FREE!

Take 15 seconds to create an account and they will be the most productive 15 seconds you’ve ever spent on your business:

Sign up

Social Media Marketing

email marketingThere are many reasons for implementing social media marketing in your business.  But the fact is that the biggest reason that social media marketing fails is that it is done badly by people who don’t understand it and who don’t have the time to do it anyway and so often it simply never gets done!

For me, the key is to automate part of it and to take massive action on the rest of it.

Firstly, you need to consider using one of the many different social media marketing systems like this one.

This can help you to:

  1. Maximise your use of time on your social networks
  2. Increase your engagement, likes and success
  3. Easily find and post relevant content & videos
  4. Schedule days or weeks of content in minutes
  5. Manage your social networks in one place
  6. and more!

Secondly, it is about personal interaction.  Yes, that is right – Pick up the phone and talk to your contacts.  These are the people that you have built some form of relationship with you.  They have connected with you and hopefully read your posts and tweets and they are probably already on your email list.

So, the real secret to Social Media Marketing success?  Take massive action!

Need our help?  Call for a discussion on 01256 242 272.

Social Media Support

Social Media Support

Most businesses in 2017 realise they should be doing Social Media Marketing but for many, lack of time is a factor. I am not sure if that is the case with you, but if it is then you might want to take a look at the facts.

There are over 450,000,000 LinkedIn users in the world and over 22,000,000 in the UK. There are over 3.9 billion active internet users. That’s over half of the world’s population, all connected to one another.

Even more impressive is the number of those that are using social media: 2.7 billion. One-third of our planet are tweeting, liking, sharing and hashtagging everything you could possibly think of.

And that number is set to continue rising; last year alone had a boost of 176 million more social media users. Facebook is reporting half a million new sign-ups every day and they have just stated that they are about to hit the 2 billion mark, with 1.3 billion using the site every day.

Your customers and your competitors are using social media so you need to make sure that your company is on it and represented professionally as well so that you don’t miss out.

HAVEN’T GOT THE TIME? DON’T WORRY.

We have a fantastic content writing service that is a perfect fit if you don’t have the time to write all of your social media content. Below we have outlined six reasons why businesses use our content writing service:

  1. It saves you time so that you can do what you do best, run your business.
  2. Fill out a questionnaire about your company so that we have absolute understanding of how your company operates, its values and what you would like us to write your social media about.
  3. Anyone visiting your social media pages will see activity not days or weeks ago but often hours ago, therefore projecting a professional image of your company with assurances that someone is available to talk to in your company.
  4. You have 7 days to review, edit or delete the content that has been scheduled for your company before it gets published, therefore keeping you in complete control of the content that is going out on social media about your company.
  5. Pictures paint a thousand words, with this in mind we create professional looking images to appear on your social media pages amongst the content that will include your branding, logo and contact details.
  6. You can see which hashtags generate the most amount of traffic to your website and then include them with any content that you choose to upload.

If you should decide to talk to us about the content writing service, please call now on 01256 242 272.

FREE SOCIAL MEDIA DASHBOARD

If you are not quite ready to hand over the reins then why not sign up for a free account to self-manage your social media. You can sign up for a free account by clicking here.

Here are some Social Media statistics for you to consider:

Here are some Social Media statistics for you to consider:

  • 2.8 billion people were using Social Media by the end of 2016, up 21% from 2015.
  • Social media use on mobile increased by 30 percent year-over-year in 2016, surpassing 2.5 billion users globally (91% of all Social Media users).
  • In the U.K., 77% of people have a social media account.
  • Facebook has 1.65 billion monthly active users and 1.09 billion daily active users, on average.
  • Twitter has 310 million monthly active users.
  • Of those, 83% are active users on mobile.
  • Every second, 6,000 Tweets are sent.
  • Over 100 million GIFs were shared on Twitter in 2015.
  • LinkedIn has over 450 million users in more than 200 countries and over 21 million people in the UK are on LinkedIn.
  • Of those, there are 100 million active monthly users and more than 128 million users in the U.S.
  • Users are signing up at a rate of more than two new members per second on LinkedIn alone.
  • One in every three professionals in the world is on LinkedIn.

LinkedIn Masterclass – Next workshop is on 14th December 2016

Social Media Training Singapore

Prudent Marketing companySocial Media Training Singapore

I am currently in Singapore running a two day Social Media Training Workshop.  Singapore is a really interesting place to visit and I have a great team on the workshop from a very diverse background including:

  1. A football coaching business in Singapore
  2. Someone from The Maldives who works for Maldives Transport
  3. Another person is from The Oman and her role it to introduce children into public schools in The Oman
  4. Yet another from the Singapore Aviation Authority.

Looking for me to train your team in Singapore, Southampton, Sydney, South Decota, just drop me a line, or call me on 01256 345 556.

Social Media Training in Singapore

Steve Mills - Internet Masterclass Dubai

Social Media Training in Singapore

We are pleased to announce that Steve Mills – The Prudent Marketer – will be providing social media training and marketing advice in Singapore on 3-4 March 2016.  Steve said: “It is great to be involved in this type of training.  Being asked to travel half way around the world to deliver training is indeed a great opportunity.”

For details about the workshop, or to book, simply click on the link below.

http://fdb.com.sg/?page_id=4209

Social Media Marketing Portal

Social Media Marketing

The Prudent Marketer Social Media Portal

Enabling you to sign up to a free social media dashboard to use it as you wish.

Sign up is simple; just enter your email address and a password of your choice.

  • Manage your social networks in one place
  • Schedule all your content in advance
  • Monitor your social streams and interactions
  • View stats on your posted content
  • Powerful content research tool

Social Media Management

Wouldn’t it it be great to have one site to do all your Facebook, LinkedIn and Twitter marketing?

Wouldn’t it be fantastic to be able to access ideas, news and information that you can Tweet and post about at the touch of a button and to create easy links back to your website in order to drive traffic there?

And wouldn’t it be fantastic to know what is working and what is not?  Wouldn’t you like to know which Tweets and posts are getting read and which ones are getting clicked on; also what time of day gets more people to click and go to your website, as opposed to other times of day?

Sign up at this link in order to give it a try.  Signing up is free, or you can upgrade for only £14.99 per month.

Join here

Marketing your business on LinkedIn

LinkedIn ManagementHow many people have you called this month who are connected to you on LinkedIn?

Just posting information out is simply not enough!  The secret to LinkedIn, is the same as the secret to any networking and that starts with showing up on a regular basis (posting out of indeas, information and questions) and then picking up the phone, or sending out emails in order to meet, or to find out if it is worth meeting.

The truth is that the quality of your contacts and your relationship that you have with those contacts on LinkedIn is more important than the number of contacts, that you have got.

So, start working on the quality of those relationships.  Why don’t you try:

  1. Calling 10 of them per day
  2. E-mailing them once per month through LinkedIn (not a mass e-mail, but rather a personal one)
  3. Adding them to an external emails system like Infusionsoft.com
  4. Invite then to your event, or an event that you are attending
  5. Find some other way of getting in front of them.

I hope this tip starts to win you business on LinkedIn and if not take a look at this, or call me on 01256 345 556.

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