Blogs - The Prudent Marketing Company

Marketing training for small business

Need help with your marketing, but can’t really afford a marketing advisor?

Take a look at the Association of Prudent Marketing.  Membership is only £15 per month and members get a weekly video like this one.  Interested in being a member.  Click here.

Solways Printers – Our client for over 5 years

Thanks Tim!

An introduction to – The Association of Prudent Marketing

Marketing training

Develop your sales and marketing skills for only £15.00 per month by joining The Association of Prudent Marketing.

Learn more by watching this video:

click here to join.

 

Launch of the Association of Prudent Marketing

Marketing trainingWe are pleased to announce the launch of the Association of Prudent Marketing.

Members can expect weekly sales and marketing tips and ideas to grow their business along with reports and marketing audits.

As a member you will benefit from

  1. Access to the Prudent Marketing social media portal allowing members to top quality social media marketing from one professional website
  2. A weekly profit producing video – covering business development, digital and off line marketing and sales
  3. A certificate of membership
  4. A monthly marketing report – providing in-depth reports on subjects like Facebook, LinkedIn Marketing, e-mail Marketing, Getting and converting traffic
  5. An annual conference – Great for networking and sharing best practice marketing and sales ideas
  6. Access to proven sales letters, scripts and other materials
  7. Monlthy Sales and Marketing Audits and Plans (these come in the form of marketing checklists)

To sign up click here

 

The Prudent Marketer – On Re-marketing

Marketing Training

 

 

 

 

 

 

How To Re-Target Your Ad Campaigns

Wouldn’t it be great to be able to advertise only to people who are interested in buying your products, and services?  Wouldn’t it be fantastic to advertise only to people who are on your database?

And what if… you only paid for that advertising if they re-affirmed their interest by clicking on a link?

In this video programme The Prudent Marketer discusses a new form of marketing not yet known to 90% of small businesses and one which is probably not yet used by your competitors.  So, now is a great to time for you to get ahead of the curve and beat your competitors to this new form of marketing.

A big thank you to Business Connections Live for inviting me to be their guest for the fifth time.

Steve Mills – The Prudent Marketer on Business Connections Live – The UK’s leading Business TV Programme

Marketing workshop Hampshire

Marketing workshop Hampshire

Here are 7 reasons why you don’t want to miss my Prudent Marketing Training on 5th May

  1. In the first hour I am going to show you the five biggest online marketing mistakes that almost every business is making – and how to overcome these mistakes
  2. I am going to uncover the five most effective ways to add £100,000+ to your business from LinkedIn
  3. I going to help you to create multiple streams of proven income
  4. I am going to explain how to improve your return on investment from each element of your marketing
  5. I am going to help you to understand modern day permission based, in-bound marketing and why understanding the difference between that and conventional marketing will improve your marketing and your results
  6. I am also going to help you to turn the traffic that you get on your website into leads and sales
  7. And lastly, I am going to explain how to set up and implement a referral marketing and JV marketing system in your business.

Did I mention that attending this half day workshop is only £69?

We have just 20 places and our events always fill up, so please reserve your place now…

Click here

 

What Prudent Marketing is – and why you need to use it …

Marketing trainingPrudent Marketing is a unique approach to marketing.  The Prudent Marketing System was developed over a period of 20 years and is based upon seven ‘Raise your Game skills:

The Seven Skills of Prudent Marketing Success

Position – The positioning of your business in the minds of your clients and prospects

Results – The development and improvement in your sales and marketing efforts and return on investment

Understanding – The real key focus of Prudent Marketing is getting an understanding of your marketing numbers, or Key Performance Indicators (KPIs)

Development – The next step is embracing the new income streams that you are not currently using.  For example, if you do not currently use at least four referral marketing systems, then you may be losing out on income from referral

Education – of clients to understand and appreciate the full range of products and services that you provide and to get them to buy those products from you

New – Development of the level of relationships that you currently have with your clients, your database, your LinkedIn contacts and your Twitter followers, etc

Time – One of the biggest mistakes we have seen, based on over 20 years’ experience, is small business owners FTI-ing.  In other words – Failing To Implement.  Prudent Marketing is about taking action and making sure that things get done!

In short, if you are serious about growing your business, you MUST devote TIME AND MONEY to your marketing or, more specifically, to lead generation.  So, what are you going to do?

Well you could give Prudent Marketing a try for only £69.  Why not take a look and see if Prudent Marketing is for you on 5th May 2016, from 9.00am to 1.30pm.  Click here for details.

The Prudent Marketer – keynote speaker at the Canada – United Kingdom Chamber of Commerce

Canada Chamber of Commerce

 

 

 

 

 

 

A big thank you to the Canada – United Kingdom Chamber of Commerce and to Nigel Bacon and his team, Jenny and Victoria, for organising this event and for hiring Steve Mills, The Prudent Marketer, to deliver another keynote talk on LinkedIn Marketing.

Marketing training london

 

 

 

 

 

Special thanks to McCarthy Tetrault for hosting the event at their lovely offices in Bank with an amazing view of London – and thank you to all the delegates who attended and their kind comments.

Steve Mills said: “It was great to get such positive feedback.  I am really pleased that so many people attended and went away knowing and understanding how to win business on LinkedIn.”

Steve’s next talk can be found by clicking marketing training.

 

Website Marketing tips

How to get Online marketing leadsWebsite Marketing Tips

One of the biggest mistakes that you may be making with your website marketing is not having a prominent sign-up box on the home page.

So often I see websites that have a nicely designed banner with a rotating picture running across the top of the site and I immediately think: They are losing money!

The most important part of your website is the bit above the fold on your home page, so doesn’t it make sense to ensure that this part of your website is great and creating leads.

Take a look at my home page.  You can:

  1. Download a marketing review
  2. Download my 10 Biggest Mistakes book
  3. Download another book containing 30 internet marketing tips
  4. Gain access to our social media portal
  5. Sign-up to my ongoing tips

One of the best marketing tips that I can give you  is:

  1. Write a tips report
  2. Add it to your website’s home page
  3. Ask people for their contact information
  4. Follow-up with them

I capture 5-10 leads per day from my home page through getting people to download this valuable content; I am happy to give it away in exchange for their contact details.

How many leads does your website create per day, week, month, year?

LinkedIn training in Basingstoke

LinkedIn marketing trainingHow well do you use LinkedIn?

Half-day LinkedIn Training in Basingstoke – The Prudent Marketing Company launches the next workshop: 10th March 2016

I recently agreed contracts to provide LinkedIn training training in Singapore, Dubai, Vietnam and Kuala Lumpur.  I have numerous inhouse LinkedIn workshops booked, as well as many ongoing consultancy clients.  I am set to win over £100,000 worth of business on LinkedIn in 2016.  I tell you this not to impress you, but rather to impress upon you that LinkedIn could be a great source of income for your business.

How effective are you at marketing your business on the world’s No 1 professional networking website?  

Attend this workshop and learn how to create an abundance of local, regional, national or international leads for your business at no, or very little, cost.

Most people are on LinkedIn but many don’t win much business from it because they don’t really know how to use LinkedIn and they simply don’t do anything!

If this is you, or if you just want to improve the knowledge you already have, this practical half-day LinkedIn workshop is for you.  It will teach you what you need to know in order to win new business from LinkedIn.

To book your place click here.

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