Blogs - The Prudent Marketing Company

7 reasons why you don’t want to miss my Prudent Marketing Workshop on 5th May

Prudent Marketing companyHere are 7 reasons why you don’t want to miss my Prudent Marketing Workshop on 5th May

  1. In the first hour I am going to show you the five biggest online marketing mistakes that almost every business is making – and how to overcome these mistakes
  2. I am going to uncover the five most effective ways to add £100,000+ to your business from LinkedIn
  3. I going to help you to create multiple streams of proven income
  4. I am going to explain how to improve your return on investment from each element of your marketing
  5. I am going to help you to understand modern day permission based, in-bound marketing and why understanding the difference between that and conventional marketing will improve your marketing and your results
  6. I am also going to help you to turn the traffic that you get on your website into leads and sales
  7. And lastly, I am going to explain how to set up and implement a referral marketing and JV marketing system in your business.

Did I mention that attending this half day workshop is only £69?

We have just 20 places and our events always fill up, so please reserve your place now…

Click here

The Prudent Marketer – keynote speaker at the Canada – United Kingdom Chamber of Commerce

Canada Chamber of Commerce

 

 

 

 

 

 

A big thank you to the Canada – United Kingdom Chamber of Commerce and to Nigel Bacon and his team, Jenny and Victoria, for organising this event and for hiring Steve Mills, The Prudent Marketer, to deliver another keynote talk on LinkedIn Marketing.

Marketing training london

 

 

 

 

 

Special thanks to McCarthy Tetrault for hosting the event at their lovely offices in Bank with an amazing view of London – and thank you to all the delegates who attended and their kind comments.

Steve Mills said: “It was great to get such positive feedback.  I am really pleased that so many people attended and went away knowing and understanding how to win business on LinkedIn.”

Steve’s next talk can be found by clicking marketing training.

 

LinkedIn training in Basingstoke

LinkedIn marketing trainingHow well do you use LinkedIn?

Half-day LinkedIn Training in Basingstoke – The Prudent Marketing Company launches the next workshop: 10th March 2016

I recently agreed contracts to provide LinkedIn training training in Singapore, Dubai, Vietnam and Kuala Lumpur.  I have numerous inhouse LinkedIn workshops booked, as well as many ongoing consultancy clients.  I am set to win over £100,000 worth of business on LinkedIn in 2016.  I tell you this not to impress you, but rather to impress upon you that LinkedIn could be a great source of income for your business.

How effective are you at marketing your business on the world’s No 1 professional networking website?  

Attend this workshop and learn how to create an abundance of local, regional, national or international leads for your business at no, or very little, cost.

Most people are on LinkedIn but many don’t win much business from it because they don’t really know how to use LinkedIn and they simply don’t do anything!

If this is you, or if you just want to improve the knowledge you already have, this practical half-day LinkedIn workshop is for you.  It will teach you what you need to know in order to win new business from LinkedIn.

To book your place click here.

How to create £80,000+ worth of business on LinkedIn

How to create £80,000+ worth of business on LinkedIn

Social Media Marketing Portal

Social Media Marketing

The Prudent Marketer Social Media Portal

Enabling you to sign up to a free social media dashboard to use it as you wish.

Sign up is simple; just enter your email address and a password of your choice.

  • Manage your social networks in one place
  • Schedule all your content in advance
  • Monitor your social streams and interactions
  • View stats on your posted content
  • Powerful content research tool

Social Media Management

Wouldn’t it it be great to have one site to do all your Facebook, LinkedIn and Twitter marketing?

Wouldn’t it be fantastic to be able to access ideas, news and information that you can Tweet and post about at the touch of a button and to create easy links back to your website in order to drive traffic there?

And wouldn’t it be fantastic to know what is working and what is not?  Wouldn’t you like to know which Tweets and posts are getting read and which ones are getting clicked on; also what time of day gets more people to click and go to your website, as opposed to other times of day?

Sign up at this link in order to give it a try.  Signing up is free, or you can upgrade for only £14.99 per month.

Join here

Marketing Training Update…

Marketing Training

Marketing Training – Master Modern Prudent Marketing Methods

Satisfied with your current Marketing?  Need to create more leads?  Don’t really understand modern Digital Marketing methods and strategies?  If any of this rings any bells with you, then you really ought to take action.

We have the following workshops coming up in 2015

Capture – How to turn your marketing efforts into lead capturing

A one day Marketing Training workshop for only £120 on Wednesday 7th October 2015, from 9.30am to 4.30pm

This workshop is all about becoming more effective at capturing more leads from your crowd. In other words, getting people to know you, like you, and then trust you to buy from you!

In this workshop, we will be covering:

  • Understanding your current lead capture rates
  • Agreeing on a target for lead capture
  • Confirming your multiple streams of income
  • Using the WOO system to grow your business
  • Improving the profitability of your current income streams
  • Developing new income streams
  • Increasing your website’s conversion rates

For further details, please call us on 01256 345 556.

To book your place and for further information, simply call us on 01256 345 556, or click here

How to win £80,000+ in new business per year, per person from LinkedIn

A one day workshop on 27th October 2015, from 9.30am to 4.30pm

The biggest problems that business face on LinkedIn is that they either don’t understand it, or they don’t have the time to use it.

The fact is, if you sell to senior management, middle management, or business owners, then your target market is on LinkedIn.  In fact, there are 277,000,000 people worldwide and over 17,000,000 in the UK on LinkedIn.

So, the question is – How can you grow your database, keep in touch with your clients, create leads, and turn those leads into sales?  In other words, how can you monetise it?

For further details and to book, simply call us on 01256 345 556, or click here.

LinkedIn 8 week Webinar

Every Thursday for 8 weeks commencing on 22nd October 2015, at 4.30pm to 5.15pm

Time is such an important resource and travelling to and from a seminar is sometimes not the best option.

If this the case for you, then you might want to try attending our 8 week LinkedIn Webinar-based training programme.

Now, I don’t know about you, but the thought of spending hours on the phone on a Webinar fill me with dread and so I limit each session to only 45 mins per day and we cover everything you would learn in my one day workshop.

I am not only going to teach you, but also show you what you need to do to market your business on LinkedIn.  You also get a recording of each Webinar, so if you miss one week, don’t worry!

For further details of the Webinar programme, either call us on 01256 345 556, or click here.

How to use Social Media to grow your business

A one day workshop on 9th December 2015, from 9.30am to 4.30pm

On the day, Steve is going to show you how to get a significant amount of business from social networking.

The workshop is called ‘Using Social Media to Grow Your Business’ and he will share with you the Marketing strategies that will grow your business dramatically using social media strategies.

You can learn new, low-cost strategies for boosting your business with the minimum effort and at the minimum risk.

These strategies are proven to work but rarely used because few business owners realise how simple it can be to increase sales – even during tough economic times.

Most business owners have set themselves up on Facebook, or LinkedIn, or one of the other sites, but have not done much else.

For further details, simply call us on 01256 345 556, or go to Social Media Training

Marketing training programmeNo time to attend a Marketing Training workshop?  Learn on CD in your car

Get 80% off this 12 CD Marketing Programme for a limited time only!

The Raise your Game Marketing CD is a 12 CD programme that is full of great ideas for marketing your business, creating leads and converting those leads into sales.

The price of the programme is normally £299 + VAT, but we are currently offering an introductory price of £60 + VAT.

I have invested more than 30 years in learning from the best marketing and business growth experts in the world.  My “Raise your Game” programme is a culmination of all that I have learned in the process.

For further details, simply call us on 01256 345 556, or go to Marketing CD Training.

Marketing your business on LinkedIn

LinkedIn ManagementHow many people have you called this month who are connected to you on LinkedIn?

Just posting information out is simply not enough!  The secret to LinkedIn, is the same as the secret to any networking and that starts with showing up on a regular basis (posting out of indeas, information and questions) and then picking up the phone, or sending out emails in order to meet, or to find out if it is worth meeting.

The truth is that the quality of your contacts and your relationship that you have with those contacts on LinkedIn is more important than the number of contacts, that you have got.

So, start working on the quality of those relationships.  Why don’t you try:

  1. Calling 10 of them per day
  2. E-mailing them once per month through LinkedIn (not a mass e-mail, but rather a personal one)
  3. Adding them to an external emails system like Infusionsoft.com
  4. Invite then to your event, or an event that you are attending
  5. Find some other way of getting in front of them.

I hope this tip starts to win you business on LinkedIn and if not take a look at this, or call me on 01256 345 556.

Basingstoke LinkedIn Training

LinkedIn: One of the Best Social Media Campaigns

In any business, it is important to be well connected with other businesses whether in the same niche or another through one of the best social media campaigns which is LinkedIn. We all know that LinkedIn is a popular tool that businesses use. Not only is it a social network for professionals, more importantly, it is a place where businesses can generate more leads.

Apparently, LinkedIn is used by many professionals and many find it to be user friendly and very easy to navigate. Whether you are an entrepreneur or someone looking for employment, if you haven’t tried LinkedIn yet, you are definitely missing out.

Generating Leads Using the Best Social Media Campaign in Basingstoke

One of the reasons why LinkedIn is convenient for businesses is because it is extremely conducive for lead generation. You can do this after you create your LinkedIn profile. Creating your profile should be easy as you only need to follow the instructions and fill in the necessary details.

What’s great about LinkedIn is you can brag about your accomplishments without being awkward about it. Besides, having a list of your accomplishments on LinkedIn will make your profile more interesting to others. These accomplishments are also a way for you to build credibility such that when others visit your profile and see how much you’ve accomplished, they will get the feeling that your business is credible.

Filling in as many details as you can on your LinkedIn profile will let other people know you and your business better. It is a way for you to look and feel knowledgeable in your niche, so that in the future, when others will look for your services, they will remember you.

Realising the Full Potential of LinkedIn as one the Best Social Media Campaigns for your Business

When in LinkedIn, it is best to immerse yourself with other professionals. There are discussions that you can join where it is also important that you show your knowledge about your business. If you do not want to join discussions, you will still take away important information that other business people will freely give on different discussions or blogs.

Basically, when you are in LinkedIn, it would be the best place to increase your exposure. Whether you are talking to other business people or clients, LinkedIn is a great place to be. It’s no wonder that it is one of the best social media campaigns in Berkshire and if you want to learn more, the Prudent Marketer is an expert in LinkedIn as well!

 

4 LinkedIn Mistakes

cropped-TPM-Logo-11.pngEvery day there more people use LinkedIn as a Marketing tool for creating relationships, boosting your reputation, and generating more leads. But most people are not using it properly.

If you aren’t creating leads on LinkedIn, consider asking yourself if you are making the following mistakes.

1) Not keeping in touch on a daily basis

You need to communicate with your contacts on a daily basis using your home page.  You then need to use this to direct traffic to your website.

2) Sending a group message that has no clear benefit to the people in the group.

Lots of people think it’s okay to send out industry-specific information to people who don’t belong to that industry.

A better way to share that information would be to publish a LinkedIn blog post about it. That way, your network gets notified of the information and it has a possibility of getting featured in Pulse. Save a group message for information that can be beneficial to that specific segment and is helpful.

3) Endorsing your new connection’s skills if you haven’t seen them use that skill firsthand.

Some people may think that this is a nice way to show your appreciation of the new connection request, trying to be complimentary, but endorsing someone too early is likely to backfire on you. How can you endorse someone for something that you haven’t experienced?  In doing this, it shows a lack of integrity.

Keep endorsements only to that which you have experienced firsthand.

4) Creating a self-promotional post without any helpful information.

LinkedIn blog posts are there to showcase and share your expertise, and give back to the LinkedIn community.  Just putting a catchy title up and then having your network see that it is nothing more than a link to your event is bad, as it seems a bit self-centered and overly promotional.

Social Media Training – Socialonomics video

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