I am being asked to do lots of bespoke in house LinkedIn training at the moment. doing two day’s in London this week and another one the week after. In house is always good because it can be made very relevant to your business.
“I have been attending the Business Accelerator Programme for the past 3 months and have found this invaluable. Not only have I come away with action plans to improve my business, but the interation with the other delegates has also helped me to gain a new perspective on my busienss and how to develop both my company and myself.
I would recommend Steve’s course to anyone who wishes to grow their business”.
The answer is simple, but not easy. Better Sales and Marketing!!! What you actually need is:
a) More customers
b) More sales from each customer
c) An increase in your average unit of sale
The biggest problem that most small business owners face is, trying to do everything themselves. They go to work ‘in’ their business, instead of ‘on’ their business and that is the fundamental difference between big and small businesses. Between success and failure! Between wealth and going bust!
So if you want your business to grow and to give you more, profit, time, security and wealth, then you need to stop making excuses like:
And you had better get off your ARSE and start to take action.
It is that simple! Bigger companies are better at selling.
I recently spoke at a large Business Conference with over 600 small business delegates and I asked them two questions:
1. Who in the room is responsible for sales in their business? About 90% of the room put their hands up.
I then asked:
2. Who in the room has done any sales training in the past 5 years? Less than 5% of the room but their hands up.
Need I say more?
I was just reading Duncan Banatyne’s book 43 Mistakes Businesses make. When it struck me that doncan’s mistake No1 was ‘Not Taking Good Advice’. As a business owner we can get advice from all over the place, our employees, our customers, our bank manager, our accountant, and our friends and family. However, good advice is often a different matter say Duncan.
Duncan went on to say that getting poor advice is often why entrepreneurs get used to ignoring advice. They tell themselves that “They have been in business for 15 years and no one knows this business like I do”.
The truth is they have been in business for 15 years and they still have not made any money!
Duncan went on to say, “One of the hardest lessons I’ve learned along the way was that the advice you don’t want to hear is probably the advice you should listen to the most”.